At the Market America International Convention, a trade show is set in the concourse of the coliseum to showcase the company products. We were challenged to refresh this space with over 20 different booth setups.
The Harbor Solution:
For the concourse solution, we created a neutral palette of white, grey and Market America Blue, which brought a cohesive look throughout. We worked with the client to create spaces that reflected each of the individual products while maximizing space for branding opportunities. We handled load-in, setup and build, on site support, load-out and storage until the next show.
Market America international convention
Client: Ashley Events
Date: August 9th-12th 2018
Location: Greensboro, NC
Experience Design and Installation
Custom Set Piece
In addition, a last minute set piece was needed to incorporate a space theme to the conference. The challenge was a life-size space capsule that needed to fly in and land on the stage.
We created a life-size space capsule with Market America branding, functioning lights, screens for video content, working doors for entry and exit and CO2 special effects. We coordinated rigging and high-speed motors to fly the space capsule from the high steel of the production grid down to the stage.